Product Placement Digest
Submitted by webmaster on Mon, 09/08/2008 - 4:02pm.
| Network | Program | Placed Products | Comment | |
| 2009 | CBS | David Letterman | GE top mount refrigerator (model unknown) Located in employee kitchen | Appears in occassional skit. |
| 2006 | Fox | House | GE Microwave JES1142 Generic chimney rangehood (unknown pedigree) | In Lab |
| 2005 | CBS | Everybody Loves Raymond | O'keefe & Merritt Stove (circa 1950's) | 1st of two stoves used on the show. |
| 2005 | ABC | Desperate Housewives (3 kitchen sets) | Terri Hatcher’s (Susan Mayer) Kitchen: Kitchen #1 Heartland Legacy range: burned down in season #1 Kitchen #2 New Heartland product expected Alfie Woodard (Betty Applewhite) Kitchen: Heartland Legacy 36" Eva Longoria's (Gabrielle Solis) Kitchen: Heartland Metro 36" | Active product placement by Heartland. (See also Bosch below) |
| 2005 | ABC | Boston Legal | Sub-Zero 611G glass door refrigerator. | |
| 2005 | PBS | This Old House 25th Anniversary Carlisle House | Thermador 30” Triple Wall Oven (SEMW302BP) Thermador Professional® Series 36” Dual Fuel Range (PD366BS) Thermador 48” Built-In Refrigeration (KBUDT4860A) Thermador Four Program Dishwasher (DW44ZP) | |
| 2005 | CBS | 2-1/2 Men | We have no clue what that unusual range is. Can anyone assist here? Update: Either "Stainless" or "Explorer" | |
| 2005 | Food Network | Essence of Emeril | -Gaggenau Modular Cooktop -Gaggenau Series 300 Ovens -Sub-Zero 600 Series refrigerator | |
| 2004 | Food Network | 30 Minute Meals with Rachel Ray | -Viking 30" cooktop or range -Elmira Northstar refrigerator -Chamber's Range circa 1955 (thanks to Robert Scofield for identification) -Samsung Retro Microwave Oven with round window | No credit |
| 2005 | Real Life | Rachael Ray's Adirondack cabin | Frigidaire 30" electric smooth top range model FEF36 | No credit |
| 2004 | Food Network | Everyday Italian | -Viking 48" range -Viking 6 burner cooktop -Unknown refrigerator and dishwasher | No credit |
| 2004 | ABC | Desperate Housewives (3 kitchen sets) | -Marcia Cross's (Bree Van De Kamp) Kitchen – All Thermador Kitchen of Refrigerator, Oven and Dishwasher. Plus Bosch counter-top mixer and Bosch Washer and Dryer. We are waiting for details here as we spied a Thermador Wok and Pro-style Cooktop...more later -Terri Hatcher’s (Susan Mayer) Kitchen – All Bosch Kitchen of Refrigerator, Oven, Dishwasher, Washer, Dryer and and counter-top mixer -Felicity Huffman's (Lynette Scavo)– All Bosch Kitchen of Refrigerator, Oven, Dishwasher, Washer, Dryer and counter-top mixer Product Models Placed, though which kitchen got what is still being researched. Bosch Models: HGS232, DAH 9502, SHU66C02UC, WFMC3200UC, WTMC3300US, WFL2060UC, WTA3510US Thermador Models: PC484GGBS, P24WKBS, HSB36BS, HDI48TS, KBUDT4860A, DW44ZP, DW44ZP, SECD302BS, SECD302BP, PC364GDBS | Active product placement by BSH. 2004's biggest product placement coup.....hmm second biggest coup actually after Heartland, a small Canadian company will also got onto the show. (see above) |
| 2004 | Food Network | Paula's Home Cooking | -Viking Cooktop -Classic porcelainized range (brand unknown) -Custom wood paneled refrigerator: Could be a Klondike | No information |
| 2004 | 20th Cent. Fox | I, Robot (movie) | -Gaggenau steamer, bbq, cooktop -Gaggenau swivel downdraft vent | Active product placement by BSH |
| 2004 | USA | Dead Zone | -Sub-Zero wall ovens | |
| 2004 | Fox | Arrested Development | -LG side by side refrigerator with TV in door -Viking Range | Excellent LG brand identification |
| 2002 | Food Network | East Meets West with Ming Tsai | -Gaggenau oven -Gaggenau glass cooktop | Appliances courtesy of Gaggenau |
| 2002 | Food Network | B. Smith with Style | -Viking 36" cooktop -Viking VGDO or VEDO double oven -Viking refrigerator | Appliances courtesy of Viking Corporation |
| 2002 | Food Network | Hot off the grill with Bobby Flay | -Viking VGSO gas ovens (quantity 2) -Viking Side by Side Refrigerator -Viking VGRT 48" gas cooktop (6 burners and griddle) | Appliances courtesy of Viking |
| 2002 | Food Network | Essence of Emeril | -Gaggenau oven -Gaggenau glass cooktop | Appliances courtesy of Gaggenau |
| 2002 | Food Network | Emeril Live | -Viking Side by Side Refrigerator -Viking Double Gas Ovens (VGDO) -Viking Cooktop | Appliances courtesy of Viking |
| 2002 | Food Network | Cooking Live | -Monogram 36" pro-style cooktop -Monogram convection double oven -Probably Monogram side by side refrigerator -Monogram 36" electric ceran cooktop (ZEU676YSB) | |
| 2002 | Food Network | Sweet Dreams | Appliances courtesy of Viking | |
| 2002 | Food Network | Melting Pot | -Viking double oven | Appliances courtesy of Viking |
| 2002 | Food Network | Molto Mario | -Thermador 30" gas pro style range (PRG304US) -Thermador 36" gas pro-style cooktop with star burners | Appliances courtesy of Sub-Zero, Gaggenau and Thermador |
| 2002 | Food Network | Taste | -Garland 36" pro-style electric range (2) -Elan 36" wall oven -Creda and Elan cooktops | Appliances courtesy of Signature Distributors |
| 2002 | Food Network | From Martha's Kitchen | -Miele dishwasher -Garland Range: 60" -True commercial refrigerator (unknown brand) | Products courtesy of the listed companies |
| 2002 | Food Network | In Food Today | -Monogram 36" electric ceran cooktop (ZEU676YSB) | Appliances courtesy of Monogram |
| 2002 | CBS | The Early Show (custom kitchen for Martha Stewart) | -Viking Side by Side Refrigerator -Viking gas double oven (VGDO) -Viking Cooktop or Range of somekind | No Credit |
| 2002 | Syndicated | Martha Stewart Living | UNCONFIRMED -Dacor double wall convection oven or Thermador double oven -Thermador gas range | Products courtesy of the listed companies |
| 2002 | TBS | Dinner and a Movie | -Frigidaire Gallery 27" stainless single electric oven -Frigidaire Gallery 40" black ceramic electric cooktop -Frigidaire Gallery Pro Series side by side refrigerator | |
| 2002 | PBS | Master Chef USA | -Kitchenaid cooktop 36" 5 burner (KGCT366G) -Kitchenaid microwave (KCMS145JSS) -Kitchenaid double oven thermal convection (KEBS208DSS) | Appliances courtesy of Kitchenaid |
| 2002 | PBS | Cooking with Todd English | -Viking VEDO electric double oven -Viking VESC all ceramic electric 30" range and/or VERT ceramic electric cooktop (total of 3 units) -Viking Side by Side Refrigerator | Appliances courtesy of Viking |
| 2002 | PBS | The Chefs of Cucina Amore | -Viking VGDO gas double oven -Viking VGRT8 burner gas cooktop (or VGRC 8 burner range with double oven | No Credit |
| 2002 | PBS | Julia and Jacques Cooking at Home | -Viking VGSU 30" 4 burner cooktop -Thermador 27" wall oven (CMT127NPRS) -Unknown ceramic electric cooktop | Credit to Viking, and D'Elia Distributors. No Thermador credit. |
| 2002 | PBS | Yan Can Cook with Martin Yan | -Monogram 48" pro range (ZDP48N6DWSS) OR 48" cooktop (ZGU48N6DWSS) -Monogram 48" built-in side by side refrigerator (Z1SS48DASS) | Appliances courtesy of Monogram |
| 2002 | PBS | Nick Stellino's Family Kitchen | -Viking VGSU 36" gas cooktop -Viking VEDO electric double oven | Appliances courtesy of Viking |
| 2002 | NBC | Cursed | -Broan hood -Thermador 30" pro-style range PRDS304US | Bad hood choice for this range. |
| 2002 | NBC | Will and Grace | -Monogram 36" free standing side by side refrigerator -Monogram 36" black ceran glass cooktop (downdraft or updraft version?) | No Credit |
| 2002 | ABC | Brady Bunch (early 70's) | -Thermador TMH45 cooktop, 45" 4 element and grill.....and still available from Thermador UPDATE: Model terminated 2004 -Thermador double wall oven | No Credit |
| 2002 | Real Life | Julia Child's Cambridge House | -Garland commercial range | |
| 2002 | Real Life | Julia Child's Santa Barbara assisted living home | -GE Advantium Oven |
When my father was a boy he could identify Axis and Allied aircraft from their silhouettes. A skill somewhat in demand during WWII. I have drawn from this same innate skill for the no less important task of identifying which appliances have been placed on which television programs. Sifting through hours of brazing, chopping, stuffing, and baking, for the one moment when the appliances would come into clear view, even if only for a second. Flipping through the catalogs, analyzing grate design, knob and burner layouts, cooktop frames, furiously shifting on the video remote. It wasn't easy, but in our hearts we know that we have done our part to make the world just that much better.
We welcome your contributions and requests.
