Fisher & Paykel reach new Lowes

F & P and Lowes have signed a distribution deal which F & P believes could increase US sales by 50%.  Seems a weee bit optimistic to us. F & P sells direct in North America so has fewer toes to step on in this arrangement.  We have understood that BSH's agreement to direct sell Lowes 2 years ago was marked by great consternation in the ranks of its 2-step 10-toe distributors.