The Appliance Green Zone
Submitted by advisor on Tue, 03/28/2006 - 2:55pm.
Clearly the argument is over for everybody but the unhinged fringe. As an industry, we have 2 years to prepare for 2008 when fantasy retires and reality takes the oath.
Where are the conversations that should be happening within the industry and with related industries (builders for example)? Where are the "concept" appliances that should be at KBIS, where are the more responsible ways to sell appliances, the better ways of featuring appliances, the better ways of educating consumers who for example are still hell bent on rinsing their dishes (in hot water no less). Shouldn't there be more going on? Energy Star is a least common denominator farce, rewarding the purchase of less efficient appliances. Isn't there a better way?
If this is all real, and the IPCC concludes that it is with 90% confidence, everything is, or soon will be, on the table. Appliances are responsible for 29% of household energy consumption (in California anyway), and they are a big fat target.
Why don't we figure this out before they do?
