UPDATED: 2011 Consumer Electronics Show to Add Space for Appliances
Submitted by advisor on Thu, 02/25/2010 - 2:37pm.
Dealerscope reports today that CES will include a section in the 2011 show devoted to major appliances. Dealerscope reported that a CES spokesman said, "The decision to give appliances a section was based on "overwhelming demand from exhibitors, both current and potential,".
Moving appliances into the soup of CES? That sounds like another equally bad idea.......but is it as bad as being stuck with plumbing?
UPDATE / Correction: CES Not Seeking to Compete with KBIS
Even considering this downgraded threat to KBIS, CES has not yet committed to the project.
Viva Las Vegas
Here's another nail in the KBIS coffin. A quick look at the industry's Top 100 dealer's reveals a healthy number of the heavy weights sell both appliances and electronics. And, for those that don't, walking the aisles of all the the cool new electronic gadgets has to be more enticing than bathroom fixtures. The CES show IN VEGAS is a great venue for appliance manufacturers. That would leave KBIS and IBS to slug it out for the number two spot because the appliance industry definitely does not need three shows per year. Maybe this will be the "camel's straw" that forces KBIS and IBS to consider consolidating.
Learning Curve, but.....
I would think that having the appliance industry transition to CES from KBIS might be a little messy for the first couple of years - as appliance manufacturers adapt their presentations to integrate effectively within this massive behemoth. However, as appliances move towards incorporating more technology, both for "green" reasons and digitally integrated lifestyle reasons, it might turn out to be a much better fit, not just for our trade customers, but for appliance manufacturers to have the interaction with the electronics manufacturing crowd as well. Innovation anyone?
I beg to differ
Compared to Appliances, Plumbing is the ugly stepchild filled with folks embarrassed about what they do for a living. If appliances move to CES, the dunce cap will go to our very own industry. We will go from the leather jacketed cool kids driving the GTO, to the dorks with the pocket protector.
Seriously, the stuff shown at CES is so exciting, just try getting the dealers and the distributors back on the farm to do the chores of learning about your new grate design and new handles, when across the aisle Apple is launching iGal and iGuy, the physically correct touch-sensitive moisture-bots.
CES will be a a blast. Everyone will have a good time. And the appliance booths will be dead.
On the plus side, the technical cross pollination (one direction though it may be), will drive a new beginning in our industry.
Aw C'mon, AA
Better to be the stepchild in a show that people actully attend than the Hero of a ghost town. It just takes one look at the KBIS floor plan to see that the Chinese contingency in the South Hall almost out weighs the appliance contingency in the North Hall. (Not that there's anything wrong with the Chinese contingency). I get your point about the lure of the shiny gadgets at CES (not to mention the more abundant booth bunnies), but a lot of folks are going to have trouble getting their bosses to pre-approve T&E to KBIS when there's nobody there but GE (it would be cheaper to just send your employees to Louisville). Admit it, you just like the dancers in the Kohler booth.
Beg to differ III
Ahh the Kohler dancers..............
I'll try anything as long as the exhibitors show up. Attendees are just folks I need to step over to get to the new appliances. I am pleading no particular case, since I would be happy to go to the show in Kandahar, Afghanistan if the exhibitors show up.
It is just the known problem of Las Vegas writ large; so much entertainment that folks just disappear. In this case the entertainment is across the aisle.
If CES can pull it together and pull it off, and get all of our friends to rent space and show up..........I'm for it.
Las Vegas Distractions? Not for appliance die hards......
Hey Advisor!Do you think that maybe the only companies that will exhibit appliances at the CES show are the companies that currently make electronics as well as appliances, ie Samsung and LG? Or do you think other specialty companies, ie Viking or Sub Zero will want to participate? By the way, I posed the question to you about the now confirmed cancellation of the Asko distributor in California. Who is now going to be it??? You, being the all knowing, all seeing, must surely know. Betting is on Westye or perhaps Riggs Distributing.
Well, now ...
First thought is that it would depend if CES asked US to be part of their show or if WE ask to be part of it ...
If they want us, and asked us, then we have a better opportunity to show our wares in prominent places ... but ... if we asked to be a part of their show, then we might get marooned in our own building, and that would be a slow, painful, death by yawning !!!
I do not think you'll have competition with the likes of Apple as the client base is not the same, but as far as those COHIBA so succinctly points out, it's a slam dunk !!!
It's certainly a serious consideration in a year when the vast majority of the appliance manufacturers are not showing @ K-Biz (or in their venue) and thereby giving notice that something's gotta change ... and FAST !!!
Beg to differ II
The client base may be different, but the interest of our people, of all people, are bright shiny electronics that go beep and blink. In every show you lose time to segments you have no professional interest in, but you're there, and it's interesting. Think of the Vitamix presentation in every show you've been in. They are time suckers, but not significantly so, because well other than Vitamix.....there's a whole lot of toilets out there.
Jump to CES, and I see non-professional interests sucking hours and hours out of each day and attendee. I know me, and I can already tell you that gobs of my time will be wasted with the wonders of the Cyclatron 3000 and other neat new stuff which solve new problems I didn't know I had. Appliances.....fugetaboutit.
Hot Damn !!!
CES is one of the best shows you will ever go to ... and their relevance to dealers who also sell electronics, makes it much more appropriate marriage than bathrooms !!!
The only lesson CES has to learn is that a Sunday thru Thursday show is much more amenable to to the Vegas hotels because they prefer show in that "slot" so they can keep Friday & Saturday nights open to their gamblers !!!
If K-Biz is not going to make changes to appeal to the Appliance Industry manufacturers, then it might be an excellent strategic move !!!
I Agree
The Appliance Industry manufacturers show (KBIS) is just that, it mostly for manufactures to sell to dealers/dist ect. To have this co hosted with other new exciting products in vegas makes sense. Dealers can check out new appliance innovations, test drive the new apple ipad and even bet with others on if LG is buying out Viking or not, then roll over to the tables... it does not get any better... compared to what? I can't wait for Harvest gold to come back so we have some exciting new things to talk about...